Mobile UX | Mobile App Development | BrainMobi Blogs and News https://www.brainmobi.com/blog Thu, 07 Feb 2019 07:12:32 +0000 en-US hourly 1 https://wordpress.org/?v=5.2.3 Role of Wireframing in Mobile App Development and Design https://www.brainmobi.com/blog/role-of-wireframing-in-mobile-app-development-and-design/ https://www.brainmobi.com/blog/role-of-wireframing-in-mobile-app-development-and-design/#respond Mon, 09 Oct 2017 03:03:31 +0000 http://www.brainmobi.com/blog/?p=1386 Mobile app development is a process that elongates to weeks to months to years. It often happens that in spite of experience and… Read More

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Mobile app development is a process that elongates to weeks to months to years. It often happens that in spite of experience and caliber, Developer and designer experience a tough time managing such spread out the process of mobile app development. Wireframes bring a sigh of relief with a well-prepared structure of the understood idea for all the associated members to better understand each concerned function of an app in detail.

To many, the term “wireframe” may not bring a feeling of familiarity, but the term merely signifies a simple representation of the skeletal structure of a mobile application, which is often compared to a building’s blueprints. Being an application’s backbone, it clearly places each component for developers to understand the structure, hierarchy, and relationship between the elements which ultimately leads to timely and hassle-free mobile app development.

A wireframe shows:

  • Page elements
  • Object categories
  • Content prioritization
  • Possible actions
  • Visual branding elements

A wireframe doesn’t show:

  • Design elements
  • Colors
  • Actual images
  • Fonts
  • Logos

Wireframes Designing is the commencing step that embarks the multi-stage process of app development. It helps in solidifying your idea into a well-planned structure that the whole team follows in further iterations. Now that was the Theory part, Let’s peep some more to understand the importance of WireFrames and how BrainMobi leaves no stone unturned in developing immaculate Wireframes.

Wireframe_BrainMobiBlogs

Why are WireFrames Important?

At BrainMobi, our team of business analyst, developers and designers sit down to hop onto the most viable layout of pages to build a functionality under genuine timeframe and capital. The importance of wireframe in Mobile App Development and Design lies in the following facts:

  • Brings Clarity about App Architecture (Look & Feel)

Look and feel is the most important concern when your app is meant to compete with other popular brands. Wireframes help to bring uttermost clarity while building an app. When you kick-start the process of your app development and hire a team of top app developers, you usually have just a vague idea about different iterations and placements of different components that are used across the app. When you create an app wireframe it’ll be clearer what each screen of the app is going to be.

At BrainMobi, we precisely invest a quality of time to finalize each page and bring a great look and feel to make the project a big hit. A WireFrame in front offers a chance to explain the team what your expectations are you can be sure that everything looks and feels great.

  • Project Transition at Different Iteration

Good wireframes are vital when clarity needs to be integrated across the associated team. It is easy with Wireframes to make and implement changes across the app. At BrainMobi, the team of experts rely on wireframes to drive the required changes for maximum clarity.

  • Reduces Project Development Cost

Earlier changes are cheaper than that are made at later iterations. This fact accentuates the use of WireFrames while developing a mobile app. Good Wireframe will save you from paying unnecessary bugs for doing a same piece of work twice. With a good wireframe, BrainMobi team makes sure to launch the app more effectively. Definitely, count on Wireframes as a financial advantage.

  • Kills all the Chances for Unpleasant Surprises

When you have a well-defined set of layouts, chances for last minute unwanted changes reduces to negligible. Once a detailed wireframe is passed across concerned team members, stressing over the end result drops to the minimum. A wireframe also helps you with gauging the time frame to fit in a feature or integrate a new section. Planning to launch future updates for your app? Count on Wireframes to help you gain a deep insight and help you improve timeline on basis of a detailed wireframe.

  • Incorporation of visual Branding and Promotions

WireFrames are also used to provide a well define mobile app architecture in form of a nice visual presentation. Especially, when the presentation needs to be presented to external clients or investors associated with your project. At BrainMobi, the experts build a well-sorted Wireframe that is shared with all the concerned team members for maximum clarity.

Yes! We Design WireFrames

At BrainMobi, apart from development services, our certified professional designers are renowned for Wireframe design services worldwide. Wireframes that are elaborate and simple to understand and implement.

Enlighten us about your requirements to help deliver the best of Mobile app development services.

Drop a line to sales@brainmobi.com

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How To Design a Great User Experience For Your Apps? https://www.brainmobi.com/blog/design-great-user-experience-apps/ https://www.brainmobi.com/blog/design-great-user-experience-apps/#comments Tue, 06 Jun 2017 10:42:31 +0000 http://www.brainmobi.com/blog/?p=513 Mobile App Development has reached its zenith. These days, building mobile applications that attract user’s attention has somewhat become paramount. Being an entrepreneur,… Read More

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Mobile App Development has reached its zenith. These days, building mobile applications that attract user’s attention has somewhat become paramount. Being an entrepreneur, it is impossible to neglect the importance of having an eye-catchy and feature packed mobile app. For most of the people who are not well versed with the current market scenarios, I must say UI is important in the App – But don’t forget the UX. The term User Experience (UX) is an under-rated term which is often misinterpreted in the design community. The user interface however, is not the same thing as the user experience. I often compare the work that I do as an UX Analyst with those who are less aware of designing a great user experience. Getting an intuitive and engaging UI require powerful UX design.

What is User Experience Design?

User experience, also commonly known as the UX or UXD is the process of enhancing user satisfaction with a product by improving the usability, accessibility, and pleasure provided in the interaction with the product. It defines what kind of an experience the end user is having for a product. It involves color, layout, psychology, perception, demographics, and manual feedback mechanism.

According to Willy Lai, UX Design LeaderUser experience is a person’s perceptions and responses that result from the use or anticipated use of a product, system, or service. Businesses can’t afford to ship products that result in bad user experiences. When users have bad experiences with your app, they leave and go to your competitors. So, you’re not only losing users, you’re actually helping your competition. By contrast, good user experience design is a competitive advantage, with both short-term and long-term value. When designing good user experiences, involve users early and often in the product development process, and ensure the product you’re designing is user desirable, business feasible, and technology feasible.

(Willy Lai is an award-winning user experience design leader with over two decades at top tech companies in Silicon Valley including Apple, Samsung, PayPal, Intuit, and eBay. Willy teaches UX design workshops where participants can learn how to design great user experiences. To learn more about his workshops visit willylai.com.)

What Makes a Great User Experience?

Everyone want their mobile apps to be powerful and yet simple, but can you achieve both? The answer is YES, you can achieve both. An application can be powerful if it is full of tremendous features for users to explore. When you give multiple features in one single application. Whereas simplicity can be achieved by selecting the right feature set and presenting the features in the right manner. What I feel is simplicity always dependent on users perception. Let’s take an example of WhatsApp. Some feel that WhatsApp is a very complex chatting application where I think that it’s the easiest platform to chat and interact with friends and family.

Today every successful mobile app have one thing in common, they help users. If a user is spending more time on your app it always doesn’t mean that the UI and UX of your app is good. Maybe they are getting benefitted from your app. But a great product needs a great UX to compete with the ever changing demands of the economy. To create an amazing UX, you must follow certain steps to achieve excellence. A typical UX process is as follows:

  1. Competitive analysis
  2. Figure out trending apps and their USP’s
  3. Finding out potential users and competitors
  4. Developing user personas
  5. Creating user stories
  6. Developing flowcharts and mind maps
  7. Designing wireframes and prototypes
  8. Liasoning with UI designers and developers

While doing UX, the most common problems that users will encounter are being identified. The UX designer then designs the flow of the application. On the hand usability also plays an important role as it decides how a user navigates through the application. This includes every aspect of the application from icons, to text, to interactions.

The goal of UX designer is to make the user’s interaction as simple and efficient as possible. He is always worried about, how the user will feel when interacting with the application. So an UX designer keeps on researching to figure out which category of apps are trending and what are new innovative ideas on those apps. Thus understanding their pain points and providing them with a valuable solution. The approach should always be in line with a vision statement, which is “Creating Next-Gen Mobile Apps”. This is why UX matters. So always design for probable, not the possible.

Suggested UX Design Tools

  1. Pen and paper
  2. Lucid Chart
  3. MindMaple
  4. Balsamiq
  5. InVision or Proto.io

Closing Thoughts

A successful mobile app is one that is powerful, simple and solve user problems. It is always the look and feel of the application, easy to to use app interface, compatibility with mobile platforms, loading time of the app, and lastly it’s consistent performance that allows user to continue to use your app. A top rated app is one that works perfectly irrespective of any mobile device and one that consumes less battery. An app that constantly gets crashed, takes more time to load, not working very smoothly can never become popular among users. Therefore, to make your app successful and get it listed among the list of top 10 mobile apps, it is very important to focus on UI and UX. Although the work of both UI and UX designers is different but they work together to build a great user experience of your apps.

When it comes to developing a mobile app, User Experience (UX) and User Interface (UI) are the two most important things that you cannot afford to ignore. Irrespective of the amount of time you spent on designing, it is of prime importance to understand the behavior of your target audience prior to developing a mobile app. The so-called “bad user experience” can be a result of a “bad user interface”. With the world full of top mobile apps, you need an unique and intuitive app interface to make your app stand out from the crowd.

We at BrainMobi, place a great deal of importance not only on User Experience (UX) but on User Interface (UI) as well. While designing, we always focus on latest patterns, new style guides, responsive design, and 508 compliance for accessibility. We also stick to our OS guidelines to create a better user experience and a brilliant app user interface. So it is necessary to follow a design led mobile app development approach that would aid you in designing great apps for your users. 

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